Make progress on your content creation today!

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Make progress on your content creation today! ☆

Digital products to help you create content that transforms lives!

Cover of a book titled 'The Blueprint to Compelling Content: The Creator's Guide to Strategic Outlining' with a close-up of a gold fountain pen.

With The Blueprint to Compelling Content, you will:

✓ Transform scattered ideas into compelling content - Turn your "beautiful chaos" into strategic direction.

✓ Create content that drives genuine transformation - Not just information, but life-changing impact.

✓ Eliminate creative energy drain - Stop the mental gear-shifting between creative flow and logical structure.

✓ Build sustainable writing habits - Learn the content creation system that supports long-term content creation.

See inside

The Blueprint to Compelling Content

Cover of a book titled 'The Blueprint to Compelling Content: The Creator's Guide to Strategic Outlining' with a close-up of a gold fountain pen at the top.
Cover page with a laptop, cup of coffee, and two pencils on a wooden desk. The title reads 'Table of Contents' and includes four steps: Capture, Cultivate, Connect, Craft, with a subtitle about a writing journey.
Instructional text titled 'Step 1: Capture' with guidance on brainstorming ideas for content writing, emphasizing capturing all ideas without judgment.
A person holding a marker writes on a sticky note in front of a black background, with three blank sticky notes aligned horizontally. The text 'Start NOW!' is overlaid on the image.
People working on a whiteboard filled with sketches and notes, one holding a laptop, in a collaborative workspace.

You want to write a book or create content that changes lives. You want to write something that moves people to action.

You, my friend, are absolutely in the right place.

Don’t get stuck wondering what to write or how to begin; you don't need a flashier idea or a more dramatic hook. What you need is a blueprint—a clear plan to take your readers from where they are to where they need to be. Don’t allow yourself to get stuck in would-be writer mode.

Writing for influence and impact isn't about having all the answers; it's about becoming the guide who leads your readers on a transformative journey. You have the words—you just need to know how to say them in a way that moves people.

This is where Strategic Outlining becomes your decisive resource.

A Strategic Outline doesn't just organize your thoughts—it transforms you from a writer with good ideas into a guide with a clear destination. It gives you the power to create content that doesn't just inform, but transforms your reader. Make your own Strategic Outline today with The Blueprint to Compelling Content! 

Three people working at white round tables with laptops, notebooks, coffee, and snacks. One person is taking notes, another is typing on a laptop, and the third is holding a coffee cup with a cinnamon roll. The tables are decorated with a small plant and office supplies.

The Blueprint to Compelling Content includes:

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    A structure for your ideas so that your content is communicated clearly, and your readers are taken on a transformative journey!

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    A four-step process that will give you a structured plan for your writing, taking the guess-work out of your writing sessions.

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    Prompts to get you un-stuck in your writing process.

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    A clear process to create a strategic outline that works with your creative process, not against it.

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    No more blank screen paralysis! 37 full-color pages that read like a magazine and will help you produce a Strategic Outline so you have a plan each time you sit down to write.

A woman with curly dark hair giving a presentation, holding a microphone and smiling, standing behind a laptop in a classroom or conference room.

Meet the creator of The Blueprint to Compelling Content…

Shannon Vandewarker

Founder & Content Creator, Ink Collaborative

I created this guide with you in mind, my fellow creator. I, too, had dreams of ‘one day’ writing a book, connecting deeply with readers, and creating content regularly that actually changes lives. Over the last thirteen years, I have slowly seen that dream become a reality.

Through lots of trial and error, staring at half-written ideas, and blinking cursors, this system of Strategic Outlining emerged.

I have used this process not only for crafting my own content, but it’s also the process I use with clients to turn their scattered ideas into compelling, action-driving content that transforms their readers.

Over the years, I’ve talked with many people who have quipped, “I’d like to write a book or start a newsletter someday.” As the conversations unfolded, this question always emerged: “How do I get started?”

The Blueprint to Compelling Content is my answer to that question.

Have Questions?